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Remedy interim CEO Markus Mäki has confirmed Control Resonant does not leverage generative AI, but said there is “varied interest” in the divisive technology within the company.
“I’m a big believer in player value—so doing things that really add something to the gameplay experience and player experience. I’m also a big believer in the creative people on our team and that they know the best ways to add that value. There is varied interest in different crafts at Remedy into investigating these AI tools,” said Maki during an earnings Q&A.
“I can say that, for example, Control Resonant does not use generative AI content at all. But making far-reaching promises about the future is pretty hard at this point. We are actively following the development [of generative AI tools] and seeing if there is anything that is really ethically in the right place, and is something that can add player value and that our teams want to use. Then, of course, that’s an easier decision.”
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Somewhat prophetically, Maki noted that his comments might make headlines—presumably because of the contrasting opinions surrounding generative AI tech and the companies touting it.
For instance, the latest State of the Game Industry survey indicated that while one-third of developers are using generative AI tools, more than half believe they will have a negative impact on the game industry.
Meanwhile. Reuters has reported that an “AI frenzy” is driving a storage supply crisis that could impact the cost and availability of hardware across the wider electronics industry. That shortage was last week acknowledged by console makers such as Nintendo and Valve.
As noted by AI Business, both Microsoft and OpenAI are currently facing lawsuits for allegedly training their models on copyrighted material without permission, raising serious ethical and legal questions about how the tech—and its outputs—should be used (if at all).
Yet, despite those concerns, major video game companies such as EA, Take-Two Interactive, Scopely, Tencent, Ubisoft, Square Enix, Krafton, and more are throwing their weight behind the technology—often claiming AI tools can streamline development and lower production costs.
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Senior Editor, News, GameDeveloper.com
Game Developer news editor Chris Kerr is an award-winning reporter with over a decade of experience in the game industry. His byline has appeared in notable print and digital publications including Edge, Stuff, Wireframe, International Business Times, and PocketGamer.biz. Throughout his career, Chris has covered major industry events including GDC, PAX Australia, Gamescom, Paris Games Week, and Develop Brighton.
